Privacy Policy & Medical Data Protection
Assoc. Prof. Dr. Muhammad Sheraz Raza and the surgical concierge team at Sheraz Plastic Surgery are committed to the highest ethical standards of patient confidentiality, physician-patient privilege, and digital data protection under PMDC statutory guidelines and international healthcare privacy practices.
1. Ethical Medical Foundation & Scope
This Privacy Policy outlines how Assoc. Prof. Dr. Muhammad Sheraz Raza ("Dr. Sheraz", "we", "us", or "our clinical practice") collects, maintains, protects, and discloses personal and medical information gathered through this website (https://sherazplasticsurgery.com), direct WhatsApp triage channels, and in-person consultations conducted at:
- IMC Hospital: Integrated Medical Care Hospital, Phase 5 DHA, Lahore, Pakistan.
- Omar Hospital & Cardiac Centre: Jail Road, Lahore, Pakistan.
- IPAL Clinic: F-8/3, Islamabad, Pakistan.
As a fellow of the Royal College of Surgeons of Edinburgh (MRCSEdin), College of Physicians and Surgeons Pakistan (FCPS Plastic Surgery), and NUH Singapore Hand & Microsurgery, Dr. Sheraz Raza strictly upholds the Hippocratic oath and the Code of Medical Ethics established by the Pakistan Medical & Dental Council (PMDC).
2. Categories of Information We Collect
We collect information across two distinct categories:
A. Voluntary Patient & Consultation Inquiries
When you book an appointment, submit an inquiry form, or message our direct clinical triage hotline, we collect your full legal name, telephone/WhatsApp number, email address, preferred clinic location, aesthetic or reconstructive procedure of interest, and any medical background details voluntarily shared.
B. Clinical Assessment Photographs
Patients residing outside Lahore or abroad who request preliminary virtual assessment may transmit clinical photographs (e.g. frontal/basal views of the nasal pyramid, abdominal profile, or blepharoplasty eyelid concerns). These photographs are treated as restricted clinical diagnostic material.
C. Technical & Browsing Data
We automatically log non-identifiable technical data including browser type, operating system, pages visited, referral sources, and anonymized IP addresses to ensure website security, load speed, and search performance.
3. How Clinical & Personal Data Is Used
Information gathered through our digital touchpoints is utilized strictly for:
- Clinical Triage & Appointment Scheduling: Coordinating your surgical consultation at IMC Hospital DHA or Omar Hospital Jail Road.
- Surgical Feasibility Analysis: Reviewing anatomical suitability prior to formal examination for international or out-of-station patients.
- Post-Operative Recovery Coordination: Following up on healing milestones, suture removal timelines, and compression garment protocols.
- Legal & Clinical Compliance: Generating formal medical records and hospital surgical files in accordance with PMDC regulations.
4. Clinical Photography & Informed Consent Standards
Strict Zero-Unauthorized-Publication Guarantee
We never post, share, or publish patient surgical photographs on the website, social channels, or educational presentations without unambiguous, signed, written consent.
All pre-operative and post-operative clinical photographs showcased on our website or documented case gallery are presented strictly with explicit patient consent for surgical education under the following safeguards:
- Eye-bar anonymization or facial de-identification where appropriate upon patient preference.
- Digital security protocols preventing indexing by unauthorized third-party image scraping engines.
- Right to withdraw publication consent at any time, upon which photographic case records will be permanently removed from public view within 5 business days.
5. Security Standards & Hospital Database Protocols
We deploy robust technological and administrative defenses to safeguard your personal health information:
- 256-Bit SSL/TLS Encryption: All digital communications across
sherazplasticsurgery.comare encrypted end-to-end. - Access Control: Physical and digital consultation charts are restricted exclusively to Dr. Sheraz Raza and authorized hospital surgical coordinators.
- Accredited Hospital Infrastructure: Surgical admission files are safeguarded within the enterprise medical records systems of Integrated Medical Care (IMC) Hospital and Omar Hospital.
6. Non-Disclosure & Third-Party Sharing Policy
We never sell, rent, monetize, or disclose your personal data to commercial advertisers or pharmaceutical brokers.
Data disclosures occur solely under the following limited healthcare contingencies:
- Clinical Care Team: Sharing pre-operative lab results with attending anesthesiologists, cardiologists, or pathology laboratories as required for surgical clearance.
- Statutory Legal Orders: In compliance with official court subpoenas or PMDC regulatory directives as mandated by Pakistani law.
8. International Patients & Cross-Border Medical Care
As President of the Asian Association of Specialists in Plastic Surgery (AASP), Dr. Sheraz Raza regularly treats international patients visiting Lahore from the United Kingdom, United States, Canada, the UAE, and Saudi Arabia.
International inquiries and surgical dossiers transferred across borders are handled in alignment with international data transfer principles (including GDPR confidentiality benchmarks) to ensure foreign patients receive private, discrete aesthetic and reconstructive care.
9. Your Legal Rights & Data Subject Access
You possess the statutory right to:
- Request access to your digital consultation inquiries and clinical notes.
- Request correction of inaccurate personal contact details.
- Withdraw consent for the public display of educational clinical photography at any time.
- Request the deletion of non-statutory digital inquiries from our inquiry database.
10. Medical Records Retention Policy
Hospital surgical records, operative notes, pathology reports, and anesthesia charts are retained within the official hospital archives of IMC Hospital DHA and Omar Hospital in compliance with PMDC statutory medical record retention mandates (a minimum of 7 years, or indefinitely for pediatric reconstructive surgeries).
11. Contact the Privacy Concierge
If you have questions regarding this Privacy Policy, wish to exercise your data rights, or request updates to your clinical records, please contact our confidential medical coordination team:
Confidential Email
dr@sherazplasticsurgery.comDirect Consultation Hotline
+92 303 923 1542Assoc. Prof. Dr. Muhammad Sheraz Raza • President, AASP
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